Blueprint Gaming Casinos

Blueprint Gaming Review

Blueprint Gaming is a UK-based developer that produces games for land-based and online casinos. The company maintains many partnerships with other developers, such as Big Time Gaming, Danoptra Gaming Group, Konami, and PopCap Games.

Blueprint holds licenses from the UK Gambling Commission (UKGC), Alderney Gambling Control Commission (AGCC), and the Malta Gaming Authority (MGA). The MGA B2B license (MGA/B2B/684/2019) has been fully active for several years, allowing the provider to supply its content to a wide network of European operators.

The Merkur Group (officially rebranded from Gauselmann Group in January 2024) owns Blueprint Gaming. Operating under the holding company Merkur.com AG, this German giant remains a family-owned enterprise under the Gauselmann Family Foundation and is not publicly listed.

Following the retirement of founder Paul Gauselmann in late 2024, the Merkur Group management was reorganized. The leadership team now includes Lars Felderhoff (Chairman of the Management Board), Dominik Raasch (Merkur Games), Meik Sellenriek (Merkur Operations), and David Schnabel (Merkur Casinos). The Gauselmann Family Foundation continues to oversee the group’s strategic direction through its board, which includes members like Michael and Janika Gauselmann.

In 2026, Blueprint Gaming solidified its position as a global leader by securing exclusive multi-year licensing deals with Warner Bros. Discovery, leading to the massive launch of Game of Thrones™️ and House of the Dragon™️ slot series.

Casinos with Blueprint Gaming games

Through the Merkur Group’s extensive distribution network, Blueprint’s content is now featured on over 120,000 gaming terminals across Europe, including dominant positions in the UK, Germany, and Italy. Furthermore, following Merkur’s 2025/2026 expansion, its land-based presence has grown significantly in Spain and the North American market.

The company’s full suite of slots and scratch cards is available at nearly every major online operator. Key partners in 2026 include giants such as Bet365, Sky Vegas, William Hill, and PokerStars, as well as long-term partners such as LeoVegas and Videoslots. Their recent move towards direct integrations has also made their games more accessible on emerging crypto-friendly platforms and mobile-first casinos.

Blueprint exclusively partners with safe and regulated operators. In 2026, a standard Blueprint Gaming casino typically holds licenses from the UKGC, MGA, or local licenses in Sweden (SGA), Ontario, and Italy (ADM), ensuring high standards of player protection and fair play.

Expert Tip from Online.Casino team: In 2026, many Blueprint casinos now offer “Dual Play” versions of popular titles, allowing you to play the exact same game mechanics on a physical terminal in a UK pub as you do on your mobile device through the same operator account.

Blueprint Gaming games

Blueprint Gaming features a massive portfolio of over 300 online casino games. This extensive selection is anchored by high-volatility slots and premium branded titles, but also includes a significant range of instant-win scratch cards and “Prize Lines” games, which blend slot mechanics with bingo-style gameplay.

All games are developed using HTML5 technology, ensuring full cross-platform compatibility. By 2026, Blueprint has shifted to a “Mobile-First” design philosophy, where new releases are optimized specifically for vertical portrait mode on smartphones, featuring adaptive UI elements that provide a smooth experience without the need for external apps.

While Blueprint continues to evolve its classic library, the studio’s 2026 strategy is defined by major franchise partnerships. The landmark launch of the Game of Thrones™️ slot roadmap in early 2026, including House of the Dragon™️ inspired titles, showcases their ability to integrate complex narratives with cutting-edge mechanics like “Crash Collect” and “Rapid Fire” jackpots.

• Mechanical Spotlight: In 2026, Blueprint has moved beyond just Megaways. Look for their “Power Play” and “Win-Ways” mechanics, which offer higher symbol counts and faster gameplay rhythms than traditional reel setups.

Noteworthy products

Game of Thrones™️ (2026) – Launched in March 2026, this is the flagship title of Blueprint’s major partnership with Warner Bros. Discovery. It features a 4,096-ways “Ways to Win” system and a sophisticated “Seven Kingdoms” map progression. The game integrates the iconic TV series soundtrack and characters, combined with the “Cash Collect” mechanic and the new “Rapid Fire” jackpot system.

Genie Jackpots – This game boasts unique features that differentiate it from the countless other genie-themed slots. For example, a genie appears during “3 Wishes Power Spin” and grants one of five bonus features.

Ted – This slot is based on a 2012 comedy starring Mark Wahlberg, Mila Kunis, and Seth MacFarlane. Ted features bonuses that align with the film’s most iconic moments, such as the “Bar Crawl Bonus” and “Wheel of Fortune.”

The Goonies: Jackpot King – Based on a 1985 cult-classic movie, this slot boasts real-life depictions of the characters that make this film so memorable. It offers nearly a dozen features ranging from colossal symbols to random bonuses.

Fishin’ Frenzy: Even Bigger Catch – This 2025/2026 update to the legendary series has become a player favorite. It introduces the “Golden Fisherman” multiplier (up to 10x) and an upgraded match model that allows for a massive top win of 50,000x your stake, far exceeding the potential of the original titles.

Noteworthy features

Blueprint is the industry leader in high-end licensing. By 2026, their portfolio has expanded to include blockbuster franchises like Game of Thrones™️, House of the Dragon™️, and The Flintstones™️. These sit alongside long-term staples such as Ted, The Goonies, and multiple variations of Rick and Morty.

Jackpot King & Rapid Fire™️ – Blueprint offer a dual-layered jackpot strategy. While Jackpot King remains their famous multi-million- pound progressive network, 2024 saw the launch of Rapid Fire Jackpots™️. Unlike the massive, slow-building Jackpot King, Rapid Fire is designed for high-frequency drops, with five progressive pots ranging from £250 to £7,500. This system triggers when five fire symbols land, offering players much more frequent “jackpot moments” compared to the traditional network.

This network is unique to each Blueprint Gaming casino. Therefore, larger gaming sites offer the biggest Jackpot King prizes.

Megaways – Blueprint may not have invented Megaways, but it’s taken advantage of this engine more than any other developer.

Through a licensing deal with Big Time Gaming, Blueprint has produced both original slots and retreads of its older hits using Megaways.

Blueprint has now produced over 80 Megaways titles, far exceeding the original lineup. Key releases for 2026 include The Goonies™️, Megaways: Quest for Riches, and Fishin’ Frenzy: The Big Catch Megaways, both of which utilize the engine to offer up to 117,649 (and in some cases 200,704) ways to win.

Online.Casino Pro Tip: When playing Blueprint slots in 2026, look for the “Power Play” button. This optional feature (available in certain markets) allows you to play for a higher stake to activate only the most valuable symbols or increase your chances of triggering the Rapid Fire wheel.

Blueprint Gaming history

Darren Breese launched Blueprint Gaming in Atlanta, Georgia, in 2001. Breese previously worked as the gaming and amusement machines manager for the Six Continents Hotel in the greater Atlanta area.

In 2008, the Merkur Group (formerly known as Gauselmann Group) bought a 50% controlling stake in the company before taking full ownership in 2012. In early 2024, the parent company officially rebranded to Merkur.com AG to reflect its increasingly digital and international focus.

Today, Blueprint Gaming is led by Managing Director Matt Cole, who has been a key figure in the company’s transition into a global leader in branded content. The broader Merkur Group also saw a major leadership shift in late 2024, when founder Paul Gauselmann retired, handing over the reins to a new management board led by Lars Felderhoff.

The creative heart of the company is now firmly rooted in Newark, UK (Blueprint House). This is where the core design, math, and sound teams are based. To further boost its development capacity, Blueprint has also acquired several specialized UK studios, including Project, Games Warehouse, and Livewire Gaming, making them a powerhouse of British game design.